{"id":1130,"date":"2014-11-26T15:47:12","date_gmt":"2014-11-26T15:47:12","guid":{"rendered":"http:\/\/virtualactivism.org\/education\/?p=1130"},"modified":"2014-11-26T17:45:18","modified_gmt":"2014-11-26T17:45:18","slug":"seo-googles-new-mobile-friendly-announcement","status":"publish","type":"post","link":"https:\/\/virtualactivism.org\/education\/seo-googles-new-mobile-friendly-announcement\/","title":{"rendered":"SEO &#8211; Google&#8217;s new mobile-friendly announcement"},"content":{"rendered":"<p>On November 18th 2014 Google <a href=\"http:\/\/googlewebmastercentral.blogspot.co.uk\/2014\/11\/helping-users-find-mobile-friendly-pages.html\" target=\"_blank\">announced<\/a> it will start ranking sites based on mobile-friendliness and will flag them if they are not. This helps searchers identify sites that are mobile-friendly.<\/p>\n<p>In advance of rolling out this plan in two weeks, Google has set up a<a href=\"https:\/\/developers.google.com\/webmasters\/mobile-sites\/?utm_source=wmc-blog&amp;utm_medium=referral&amp;utm_campaign=mobile-friendly\" target=\"_blank\"> guide for developers<\/a> to make their sites not only mobile-friendly but also searchable on Google. They also include a <a href=\"https:\/\/developers.google.com\/webmasters\/mobile-sites\/website-software\/\" target=\"_blank\">CMS guide<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><span class=\"itemprop=&quot;articleBody\">Websites can earn a \u201dmobile-friendly\u201d badge that is displayed with search results if the site avoids requiring software such as Adobe Systems\u2019 Flash, which isn\u2019t officially supported in later versions of Android or by Apple\u2019s iOS.<\/span><\/p>\n<p>A page is eligible for the \u201cmobile-friendly\u201d label if it meets the following criteria as detected by Googlebot:<\/p>\n<ul>\n<li>\u00a0Avoids software that is not common on mobile devices, like Flash<\/li>\n<li>Uses text that is readable without zooming<\/li>\n<li>Sizes content to the screen so users don&#8217;t have to scroll horizontally or zoom<\/li>\n<li>Places links far enough apart so that the correct one can be easily tapped<\/li>\n<\/ul>\n<p>Am I happy about it? No. While it is inevitable, I don&#8217;t see why we are forced into it by Google.<\/p>\n<p>Google also has a guide to the<a href=\"https:\/\/developers.google.com\/web\/fundamentals\/layouts\/rwd-fundamentals\/set-the-viewport?hl=en\" target=\"_blank\"> viewport meta tag<\/a> to ensure mobile as well as accessibility:<\/p>\n<ul>\n<li>Use meta viewport tag to control the width and scaling of the browsers viewport.<\/li>\n<li>Include <code>width=device-width<\/code> to match the screen&#8217;s width in device independent pixels.<\/li>\n<li>Include <code>initial-scale=1<\/code> to establish a 1:1 relationship between CSS pixels and device independent pixels.<\/li>\n<li>Ensure your page is accessible by not disabling user scaling<\/li>\n<\/ul>\n<p>It has also created a <a href=\"https:\/\/developers.google.com\/web\/fundamentals\/\" target=\"_blank\">Web Fundamentals<\/a> guide that shows best practices &#8211; from Google&#8217;s point of view &#8211; of modern web development.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On November 18th 2014 Google announced it will start ranking sites based on mobile-friendliness and will flag them if they are not. This helps searchers identify sites that are mobile-friendly. In advance of rolling out this plan in two weeks, <a href=\"https:\/\/virtualactivism.org\/education\/seo-googles-new-mobile-friendly-announcement\/\" class=\"read-more\">Read More &#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[74,22,75],"tags":[99,76,100],"class_list":["post-1130","post","type-post","status-publish","format-standard","hentry","category-cms","category-how-to","category-seo","tag-cms","tag-google","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO - Google&#039;s new mobile-friendly announcement - Education and Technology Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/virtualactivism.org\/education\/seo-googles-new-mobile-friendly-announcement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO - Google&#039;s new mobile-friendly announcement - Education and Technology Hub\" \/>\n<meta property=\"og:description\" content=\"On November 18th 2014 Google announced it will start ranking sites based on mobile-friendliness and will flag them if they are not. 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